Instructions For this assignment select a specific business; it can be one you work for or, better yet, one you would like to work for in the future. Make sure the company you select meets the following criteria: It must have a written code of ethics and operate at the benevolent level of CSR (corporate social responsibility). Search online for the companys website, and review its code of ethics and its report on its corporate social responsibility programs; be sure to identify any of its sustainability practices—this may be a separate link. Write a report on your chosen company’s code of ethics and CSR. In your report, address whether you believe that leaders of organizations have a duty to all stakeholders or just to stockholders. Present a business argument either for or against corporate social responsibility. Be sure to include an introduction. Your report must be at least two pages in length, not counting the title or reference pages. Adhere to APA style when constructing this assignment, including in-text citations and references for all sources that are used. Please note that no abstract is needed.

Unit VIII Assignment 1

 

Expert Answer and Explanation

Introduction

Coca-Cola is one of the companies in the world with a brand that has been dominant for decades.  Therefore, the strategies that the company has been using in their marketing and product awareness creation have been the best and this has given them the edge that has made the company to be more profitable compared to their competitors (Scutaru, 2020).

There are some strategies that have created a positive culture for the company making it appealing to the customers and also motivate their employees to give their best in their assigned duties which are having a working code of ethics and being involved in corporate social activities (CSR).

Code of ethics and corporate social responsibilities for Coca-Cola 

The code of ethics in Coca-Cola suggests that all their employees share be treated fairly in their workplaces regardless of their ethnicity, gender, race or spirituality.  This is necessary as it will lead to the diversity that the company needs (Shaikh & Usmani, n.d). Diversity has been one of the leading factors that leads to innovation making the organization have multiple ways of solving problems and also addressing to the needs of the customers.

Due to this fact Coca-Cola has been able to win the hearts of many customers in many markets and societies.  The corporate social responsibility of Coca-Cola   involves ensuring that the organization does not pollute the immediate environment for the local communities (Talukder, 2019). This has been achieved by ensuring there is no release of effluents that have not been treated into water sources making the immediate community lack enough water for domestic use.

In addition to that Coca-Cola   gives first priority to the immediate community on employment vacancies. Bu so doing the buying potential of the immediate community improves and they become customers to Coca-Cola making the brand to increase its sales.